Market Research

Thank you for providing the catalyst that encouraged me to step back from the front lines of my business long enough to get a true appreciation for the bigger picture.

John Newcombe,
Proprietor, Island Park Esso

Perhaps you are on the fence as to whether or not you should take the next step and extend your products and/or services to a new or emerging market or to offer a new product or service. Maybe you are considering a major change to your company's approach or employment brand. You could be interested in having a new set of eyes examine your processes and report on your current state of affairs. MB can help by providing objective and independent market research that will result in insight, clarity, and confidence to make strategic decisions for your business. 

Some of the qualitative and quantitative market research approaches we offer include:

• Telephone and personal interviews
• Focus group testing
• Customer satisfaction, membership, and employee surveys
• Feasibility studies
• Website usability testing and content evaluation
• CEO reports
• Public opinion polling
• Competitive analysis
• Market evaluations
• Mystery shopping

Contact our Ottawa advertising agency for more information about our qualitative and quantitative market research and data analysis services.